As part of the Erasmus+ international mobility program, from May 13th to May 17th, 2024, Zrinka Blažević Bognar, PhD, and Neven Garača, senior lecturer, delivered lectures at Educons University and the Business School of Applied Studies in Novi Sad. The lectures covered topics such as Nonprofit Marketing, Consumer Behavior, Communication for Competitive Advantage, and Integrated Marketing Communication.
The aim was to strengthen international collaboration and encourage the exchange of knowledge, best practices, and experiences. During their visit, they presented the work of Virovitica University of Applied Sciences to the students and faculty of these institutions. The attendees showed significant interest in visiting Virovitica University of Applied Sciences through the Erasmus+ program.
New connections were established, and experiences were shared. In their free time, the visiting professors explored various landmarks in Novi Sad and the surrounding areas.
Virovitica University of Applied Sciences